Vanhishikha Bhargava

ultimate guide to shopify sms marketing

Ultimate Beginners Guide to Shopify SMS Marketing 2024

In e-commerce, businesses are constantly on the lookout for effective channels to market their brands and keep their customers engaged.  One such powerful tool is SMS marketing, a direct and personal approach that yields remarkable results.  In this post, we provide ecommerce businesses with everything they need to know about leveraging SMS marketing to enhance […]

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different types of discounts in sms marketing

11 Types of Discounts to Use in SMS Marketing Campaigns to Drive More Sales

The blog outlines various types of discounts that can be utilized in SMS marketing campaigns for Shopify stores to drive more sales. It discusses strategies like abandoned cart recovery, free gifts, free shipping, rewarding loyal shoppers, referral discounts, BOGO offers, and more, explaining how each can entice customers and improve conversion rates. An average person

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Generative AI for SMS Marketing for shopify stores

Generative AI for SMS Marketing (2024) 

In today’s fast-paced tech world, Generative AI stands out as a game-changer, reshaping industries with its advanced capabilities.  A recent study shows that over half of U.S. workers are now harnessing GenAI. This technology excels in creating text and creative outputs that rival human ingenuity, drawing keen interest from Marketing Technology (MARtech) experts. They’re eyeing

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First Party Data with SMS Marketing

What is First Party Data and How Can You Leverage SMS Marketing to Acquire It

The success of your marketing efforts directly depends on the data you rely on.  You can either collect accurate and reliable data directly from customers or use external sources. However, first-party data or data collected from customers will help you personalize messages like never before.  You’ll reach your customers with precisely what they need to

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two-way sms marketing shopify

Everything about Two-way SMS Marketing you should know in 2024

Believe it or not, 98% of SMS sent still get opened. Despite the endless number of chat apps like WhatsApp, Messenger and others, SMS is clearly the most preferred channel of communication for most of us. More specifically in terms of eCommerce, 75% of consumers prefer SMS communication for deliveries, promotions and surveys from brands.

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using emojis in sms marketing

Should You Use Emojis In SMS Marketing?

The blog discusses the merits and demerits of using emojis in SMS marketing, emphasizing their ability to enhance engagement and convey emotions. It provides practical tips and considerations for brands looking to integrate emojis in their marketing strategy effectively. Let’s be honest, emojis make boring text messages fun. They enhance messages by relaying different emotions

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sms opt-in guide for shopify stores

The Ultimate Guide to SMS Opt-in for 2024 (Tips + Examples)

Sending unsolicited text messages to your customers is like barging into a party uninvited. It ticks people off, it’s illegal, and you’ll lose out on building a solid customer base.  We understand that convincing people to share their numbers can be tricky, but the core of a successful SMS campaign is adhering to SMS opt-in

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fashion and clothing - shopify sms marketing

16 Ways Fashion and Clothing Brands Use Shopify SMS Marketing to Drive Sales

The blog delves into how fashion and clothing brands can leverage Shopify SMS marketing to boost sales and engagement. It covers various strategies like abandoned cart reminders, upselling, cross-selling, promoting sales, and new product launches through SMS, ensuring a personalized and instant connection with customers. Fashion and apparel is among those industries that have grown

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sms marketing mistakes

17 SMS Marketing Mistakes Brands Make and how to avoid them

Want to make the most of text messages? Avoid these SMS marketing mistakes. Even though SMS marketing is a fairly low-cost mode of communication and marketing, it still involves money and effort. Moreover, if you have a strong SMS list that runs into thousands or lakhs, the sheer number of text messages sent can add

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