Why You Need Conversational SMS Marketing Vs Automation

As unbelievable as that sounds in 2020, a marketing channel as conventional as SMS still boasts an average open and click-through rates of 98% and 19% respectively. Considering email open and click-through rates stand at merely 20% and 3.2%, you’re probably missing out on a ginormous conversion opportunity if you think SMSes are a thing of the […]

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