How to Use Shopify SMS Marketing for Different Segments of Your Customers

82% of people open every SMS they receive. And so, if you thought Shopify SMS marketing is a waste of your resources, you’re quite wrong. In a survey, 54% of consumers said they’d like to receive promotional messages from brands via SMS. However, text messages work only when they’re personalized and relevant to the receiver. […]
SMS Marketing Strategies Using Consumer Psychology to Drive Purchase Decisions

Customers are spoilt for choice. If you don’t engage them and help them make decisions, another brand will. If that sounds worrying, well, yes, it is. Customers expect brands to focus on their entire customer journey, not just on one-off, individual experiences. And marketers cannot agree more. 85% have seen better results when their marketing […]
20+ Free SMS Templates for Back to School Marketing Campaigns

In this piece, I’ve shared a variety of SMS templates tailored for back-to-school marketing campaigns. I delve into the significance of SMS marketing during the back-to-school season and provide practical SMS templates for different industries like clothing, accessories, shoes, stationery, and more. Whether you’re selling school items, electronics, or COVID-19 safety essentials, I’ve got you […]
15 Ways to Grow Your SMS List (No One Talks About #3)

Most brands collect phone numbers the wrong way. They throw up a pop-up, offer a weak discount code, and call it a day. Then they wonder why their SMS call list growth stays stagnant. Growing a high-intent SMS list isn’t about tricking people into subscribing. It’s about giving them a reason so good they’d feel […]
Your Shopify SMS Marketing Campaigns Are Not Working. Here’s Why!

SMS has the potential to drive 98% open rate and as high click through rates. Is it true? Yes! Alas! Not every marketer and brand is able to achieve this rate. Why? The average obviously varies from industry to industry, it’s also possible that maybe you got your SMS campaign all wrong. It’s all about […]
How to Use Power Words in SMS Marketing for More Shopify Sales

A Primer On Power Words in SMS marketing to drive more conversions and sales for your Shopify store. Call it conventional, age-old, or ancient, but SMS marketing is just as effective today as it was when it saw the light of the day. With open rates as high as 98% (thanks to the ever increasing […]