Helping a company with an innovative idea and strong product capture more sales
The Challenge
Assist CROSSNET with other forms of non traditional marketing presence such as SMS outreach. In doing so, Txtcart will help scale the business by focusing on cart-abandonment recovery to capture “lost” sales, as well as the campaign system to become more engaged with their customers.
The Outcome
In just a few months time, 400+ orders were recovered, $50,000+ increase in sales, and a 5% conversion rate based on 3000+ messages sent.
CROSSNET
CROSSNET is a refreshing mash-up of volleyball and four square, all in one exciting package. The idea stemmed in 2017 from 3 friends in Connecticut who decided it was time to create a new sport to share with their friends and family. Shortly after creating the “early days” prototype and having friends become hooked to the product, they decided to bring it to market. Here we are 3 years later, and CROSSNET can be found on Amazon, Walmart, and Dicks Sporting Goods to name a few.
What Challenges Were You Having Prior to Using TxtCart?
CROSSNET was doing all of the right things but they knew that there were more sales that they could capture. After hitting all of the “marketing bases” such as Facebook Ads, Email marketing, and personal outreach, they knew that there was certainly another way to reach out to their customers. In a matter of a few short months after installing TxtCart, CROSSNET discovered the benefits of SMS marketing over more-traditional methods of marketing.
Why TxtCart?
CROSSNET began using TxtCart to fill the void of traditional/lackluster email marketing tactics. They were certain that there were other means besides targeted social media ads and email pushes. TxtCart was the perfect fit for the business, not only yielding more sales and customer satisfaction, but creating a personal touch to their already amazing product experience. Greg states, “ I love how easy it is to install and use TxtCart on a day-to-day basis.”
