With 98% open rates, SMS marketing for Shopify stores has become the most effective channel for recovering abandoned carts. This is for anyone who is looking for a Postscript alternative, which is also a great product. The goal is only to highlight the difference between TxtCart and Postscript.
What’s the difference between TxtCart and Postscript?
Both TxtCart and Poscript are the best SMS marketing apps for Shopify stores. But both the apps have a different approach to using text/SMS marketing for cart recovery.
TxtCart and Postscript are both Shopify SMS marketing apps with some overlapping features such as one-time SMS campaigns and automations. Now, Postscript primarily works on SMS marketing automation, letting you automate campaigns for customer engagement, retention and cart recovery.
But TxtCart works differently. It takes a human-approach to using SMS marketing for cart recovery. We have a team of eCommerce live agents, who reach out to cart abandoners almost instantly after they abandon a purchase using SMS.
Our goal here is to understand the cart abandoners. The live agents focus on striking a conversation with the shopper. Based on our conversation with the shopper, we then either help them make the right purchase by linking them to resources such as size guides, shipping information, etc or offer a unique, one-time discount code to encourage a purchase, leading to more personalized SMS marketing for your Shopify store.
Thousands of Shopify stores trust TxtCart because we help them humanise SMS marketing, identify the reasons for cart abandonment and strategise better to increase conversions and sales.
TxtCart SMS marketing for cart recovery is trusted by
thousands of Shopify brands
What makes TxtCart the best alternative to Postscript?
1. SMS marketing powered by real people (live agents)
TxtCart is the best Shopify SMS marketing app for cart recovery. The app uses the right mix of automation and the expertise of live agents.
According to Harvard Business Review, brands offering human interaction to consumers see a 5x increase in engagement rate on marketing campaigns. The brands also see a 17% higher conversion rate on their campaigns, leading to a higher cart recovery rate.
The TxtCart team of live agents for your Shopify store are trained eCommerce professionals who adhere to your branding guidelines to match the tone you want to keep. They follow industry-leading best practices while chatting with your customers on SMS, to keep things professional and to help them make the right purchase. So you don’t have to worry about training anyone to use our SMS marketing for your Shopify store!
This helps us drive 98% open rates, ~45% reply rates, and ~33% conversion rates from SMS marketing.
2. Segment and send targeted one-time SMS marketing campaigns easily
TxtCart knows the importance of SMS marketing automation. But we also know how important personalization is. That’s why we also offer a powerful one-time SMS marketing campaign setting ability in the dashboard.
This is to help you send targeted SMS marketing campaigns to launch new products, send out special offers, announce sales and discounts, and other campaigns to keep your customers engaged with your Shopify store.
- Upload customer CSV or target segments of customers
- Schedule & send targeted one-time SMS marketing campaigns
- Add personality to messages with MMS & GIF support
- Win-back customers with templated campaigns
- Unique one-time discount codes for cart abandoners
- Custom cart short URL to maintain branding
- Fully compliant with GDPR and TCPA
3. Track your revenue from SMS marketing with in-depth analytics
Another reason why TxtCart SMS marketing app is the best alternative to Postscript, is the analytics we offer.
We’ve worked hard on creating a dashboard that gathers all the data from your SMS marketing campaigns on TxtCart to give you in-depth insights into the performance. This includes how many customers have opt-in to SMS, the responses our live agents have got, the conversions and sales, and the overall revenue generated.
We never keep you guessing. TxtCart’s dashboard is easy-to-understand and packed with in-depth analytics that makes it the best SMS marketing app for Shopify stores:
- Keep a tab on customer opt-ins
- Analyze live-agent responses and conversations
- Track orders placed via SMS campaigns
- Keep a close watch on customer opt-outs
4. Team of Shopify experts to help you with SMS marketing
We’ll give you another reason why TxtCart is the best alternative to Postscript for SMS marketing, is our success-driven approach.
We work with you closely to understand your challenges and implement strategies that help you get the most our of your SMS marketing campaigns. Our goal is to get as many responses and conversions from the cart recovery text messages we send.
To ensure that, we go over your metrics with you to work together towards optimizing our approach to get better results!
Shopify Stores
have installed TxtCart
Customer Conversations
every Month
Revenue generated/recovered
through SMS
