What Is FOMO Marketing and How to Use It in Shopify Text Marketing
Using FOMO marketing to drive more conversions from your Shopify text marketing campaigns. If we have to list the benefits of online shopping, it can be an endless loop. But what makes it truly stand out is the power of options that we get as a consumer. A few years back, a typical online shopper […]
15+ SMS Marketing Templates to Promote Mother’s Day Sales on Your Shopify Store
SMS marketing templates for your Mother’s Day text campaign. Bookmark these now! It comes as a surprise to many when we say Mother’s Day is a major purchasing holiday, especially in the United States. Yes, the pandemic put a brake on people spending quality time with their parents, but that does not mean they cannot […]
The Complete Guide To SMS Marketing For Shopify Stores
Remember being thrilled and relieved at the same time upon receiving a promotional SMS from your favorite brand regarding a time-sensitive sale you had been looking forward to? That’s the power of SMS marketing in a nutshell. An eCommerce marketing strategy is incomplete without an SMS marketing plan, to say the very least. Studies have […]
SMS Marketing Compliance 101: A Guide For Shopify Businesses
With open rates as high as 98% and engagement rates 6-8 times higher than email marketing, SMS marketing continues to be one of the most preferred channels of communication among Shopify marketers. Even though it is quite a traditional form of marketing, SMS has proved its efficacy in driving engagement and conversions time and again, […]
Why You Need Conversational SMS Marketing Vs Automation
As unbelievable as that sounds in 2020, a marketing channel as conventional as SMS still boasts an average open and click-through rates of 98% and 19% respectively. Considering email open and click-through rates stand at merely 20% and 3.2%, you’re probably missing out on a ginormous conversion opportunity if you think SMSes are a thing of the […]
Why Personalized Marketing Services Are So Important
We all love to feel special like we’re understood, more than just a number – more than just another paying customer. Personalized services are so crucial to businesses because they provide an experience they can’t find anywhere else. Ever wonder why women only go to one hair salon? Or why men don’t switch their barber? […]
