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The success of your marketing efforts directly depends on the data you rely on.  You can either collect accurate and

The blog provides a comprehensive comparison between SMS and WhatsApp as marketing channels for Shopify stores. It elaborates on the

With SMS becoming increasingly common in use for marketing, support, and running of promotions, consideration of customer data privacy remains

In 2025, messaging is the new frontier for business communication. Among the advancements, RCS (Rich Communication Services) messaging stands out.

The spring season is just around the corner and that is the cue for marketers to gear up to create