Stuck choosing between SMSBump and Postscript? You’re not alone. With both platforms claiming to be the best SMS marketing solution, it’s tough to know which will truly deliver results for your business. Don’t worry—we’ve got you covered. This article breaks down everything you need to know so you can confidently pick the right platform for your SMS marketing campaigns.
We’ll cover:
- Key features that make each platform stand out
- What users like about each platform and considerations before buying
- User reviews, feedback, and the best pick for your needs.
TL;DR
| Feature | TxtCart | SMSBump | Postscript |
|---|---|---|---|
| Pricing | Starts at $29/mo | $0.0072/SMS, email plans start at $160/month | Starts at $100/month |
| Free Trial | Yes, 14-day trial | No | Yes |
| SMS Marketing Features |
|
|
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| Data Security & Compliance | Built-in TCPA & GDPR compliance | Fully TCPA & GDPR compliant | Built-in TCPA, CTIA, and carrier compliance |
| Integrations | Shopify, Klaviyo, Alia, ChargeFlow, Zendrop and more | Shopify, Klaviyo, Zendesk, Alloy, Kickbox and more | Shopify, Zapier, Zendesk, Klaviyo, Mailchimp and more |
| Customer Support & Community | World-class customer support, known for responsiveness and fast replies | Known for reliable support, though some users report occasional delays. | Quick, friendly, and reliable customer support. |
| Rating | 4.8/5 (252 reviews) | 4.9/5 (8,356 reviews) | 4.8/5 (1,972 reviews) |
Which one should you go with?
- SMSBump – If you need advanced automation, subscriber growth tools, and seamless Shopify integration, SMSBump is ideal for data-driven campaigns with a pay-per-message model.
- Postscript – If bulk SMS/MMS, advanced segmentation, and multimedia messaging are your priorities, Postscript is the best choice for scalable, customized campaigns with flexible pricing.
- TxtCart – If you’re a Shopify brand ready to turn SMS into profit, TxtCart’s AI-powered conversational SMS sends eerily human-like texts that recover carts, upsell effortlessly, and drive growth—all backed by a 10x ROI guarantee for eligible stores.
SMSBump Overview
SMSBump, founded in 2017 by Mihail Stoychev and Georgi Petrov in Bulgaria, is a leading SMS marketing platform for eCommerce. Known for automated messages, sms templates, and Shopify seamless integration, it helps businesses recover carts, run effective marketing campaigns, and send personalized sms campaigns while boosting customer engagement and conversion rates seamlessly.
Key features
- Automated messaging: Set up customizable automated messages for various customer interactions, such as welcome texts, order confirmations, and abandoned cart reminders, enhancing customer engagement.
- Subscriber collection tools: Utilize diverse methods like pop-ups, embedded forms, and shareable subscribe links to effectively grow your SMS subscriber list, ensuring compliance with regulations.
- Advanced segmentation: Create dynamic customer segments based on behavior, location, and purchase history to send personalized SMS campaigns, improving targeting and customer retention.
- Effortless integrations: Seamlessly integrate with platforms like Shopify and various email marketing tools, enabling a cohesive marketing strategy across channels.
- Comprehensive analytics: Access advanced analytics to monitor campaign performance, track ROI, and gain insights into customer behavior, facilitating data-driven marketing decisions.
Pricing
SMSBump by Yotpo does not offer a free plan. Its pricing begins at $0.0072 per SMS, with a minimum monthly spend and billing on a monthly basis. Email plans start at $160 per month for up to 125,000 emails.
Postscript Overview
Founded in 2017 by Adam Turner and Alex Beller, Postscript is a leading SMS marketing software for Shopify brands. It offers advanced features like real-time analytics, audience segmentation, and pop-ups to grow SMS lists, enabling eCommerce businesses to run SMS marketing campaigns that maximize ROI and improve customer engagement with tailored communication.
Key features
- Advanced segmentation: Utilize over 45 filters, including purchase history and SMS activity, to segment customers for personalized SMS marketing campaigns.
- Automated messaging: Implement automation with over 65 trigger events, such as cart abandonment and order updates, to send timely, relevant marketing messages throughout the customer journey.
- MMS messaging: Enhance your SMS marketing campaigns with multimedia content like images and GIFs to capture attention and improve customer engagement.
- Bulk messaging: Launch large-scale bulk SMS campaigns to reach broader audiences, boost customer interactions, and drive higher conversion rates.
- Short codes: Use easily memorable short codes for seamless and quick customer responses, simplifying customer communication.
Pricing
Postscript’s pricing includes a free Starter plan with a $25 minimum spend, the Growth plan at $100/month, and the Professional plan at $500/month, offering advanced tools for larger businesses. The Enterprise plan provides custom pricing tailored for high-volume business requirements.
Next we analyzed dozens of reviews for SMSBump and Postscript and found commonalities in what actual users like and dislike about the platforms. Here’s a summary:
What Users Like About SMSBump
- A/B testing tools: Users value the ability to test different SMS campaigns and optimize strategies for better customer engagement and higher conversion rates.
- Data-driven segmentation: SMSBump allows businesses to segment SMS lists based on customer behavior, ensuring messages are targeted and effective.
- User-friendly interface: Users find the platform’s interface user-friendly, making it easy to set up and manage SMS campaigns.
Considerations before going with SMSBump
- Limited Customization Options: Personalization features like unique discount codes and currency conversion offer only basic customization, limiting their use in personalized SMS campaigns.
- High Costs: Many users find the pricing steep compared to the features provided, making it less appealing for budget-conscious eCommerce companies.
- Complex User Experience: New users often face challenges with platform navigation and workflows.
What Users Like About Postscript
- Reliable customer support: Users highlight the quick, friendly, and reliable customer support that ensures smooth handling of any issues with sms marketing tools.
- Ease of use: Appreciated for its simple setup, intuitive navigation, and the ability to schedule sms messages effortlessly.
- Flexible customization: Praised for offering customizable templates and segmentation, enabling personalized messaging that enhances the overall customer experience.
Considerations before going with Postscript
- Automation Issues: Users occasionally encounter glitches with automated messages, leading to disruptions in SMS marketing campaigns.
- International Limitations: Customers outside the U.S. report higher carrier fees and restricted access to certain features, affecting global reach.
- Unexpected charges: Some users mention deceptive free plans or surprisingly high fees associated with usage-based billing models.
“Honestly like a money printer for us…” said TxtCart customer, Gamenetics. “Within the first 45 days we’ve been able to add an additional $8,500 in revenue to our bottom line with only a small list of SMS subscribers.”
$14,089.17
SMS revenue so far...
66
Orders Attributed to SMS
19.23x
SMS Attributed ROI
Word on the Street About TxtCart is…
Here’s a humble sample of customer testimonials from the $50M+ in revenue we generated across our clientele with TxtCart’s conversational SMS.
“Brings in free money…”
“Within the first month of using it, it brought in over $10k in revenue across all my stores. No point not to have this app downloaded, it’s easy to set up…”
LunivA
Shopify App Store
“110% recommend this app…”
“110% recommend this app and shout out to Sara for the quick and easy support when I needed it.”
CurvCentral
Shopify App Store
“It's like having a dedicated sales team…”
“It’s like having a dedicated sales team sending personalized messages.”
1THRIVE
Shopify App Store
“Honestly like a money printer for us…”
“Within the first 45 days we’ve been able to add an additional $8,500 in revenue to our bottom line with only a small list of SMS subscribers.”
Gamenetics™
Shopify Marketplace
Try TxtCart – The Best SMSBump/Postscript Alternative
Best for: Revenue-obsessed Shopify stores who want to make upselling, cart recovery, customer service, and SMS revenue a priority to recover $10,000s in lost revenue.
TxtCart is a top SMS marketing platform built for eCommerce brands. It goes beyond simple reminders, offering personalized, human-like SMS interactions that drive conversions and recover lost revenue. Acting like a virtual sales assistant, TxtCart engages customers, recovers abandoned carts, and delivers authentic interactions, making it a powerful SMS marketing solution for growing businesses.
TxtCart is Known to Drive Millions for Top eCommerce Brands
Joyride Harness: Generated over $1.8M in SMS-attributed revenue with Txtcart.
Organi Hair: Reached $1M+ in revenue through Txtcart’s SMS strategy.
CROSSNET: Achieved $453,185 in SMS revenue with a quick 10-minute setup on Txtcart.
Key features
- Conversational AI powering SMS: Unlike those cold, one-way reminders, TxtCart chats with your customers like a human. From abandoned carts recovery to answering customer questions, our AI nudges shoppers toward completing purchases naturally and effectively.
- Revenue & performance tracking: Curious if your SMS efforts are paying off? TxtCart’s dashboard provides real-time insights into conversions, top products, and revenue tracking, so you can see exactly what’s working.
- Smart campaign planning & TCPA-compliant scheduling: With Txtcart, you control campaign timing, so no more midnight messages! The AI copy assistant ensures every text is crafted to convert, helping you recover those abandoned carts with ease.
What new users ❤️ about TxtCart
10x ROI guarantee for eligible brands ensures significant returns for qualifying stores.
Quick 5-10 minute setup that’s intuitive and hassle-free.
32x cost savings vs human agents using conversational AI
Highly praised customer support: Dozens of user reviews highlight the exceptional onboarding and support experience.
Pricing
TxtCart offers a 14-day free trial for new users. The Starter plan costs $29/month with a 15% commission on recovered carts, while the Enterprise plan, priced at $499/month, caters to high-volume eCommerce stores with 24/7 support, custom workflows, and a reduced 2.5% commission.
