Case Study
Turning visitors into profitable conversations with 2-way SMS Marketing
Revenue from SMS Marketing
SMS Attributed ROI
SMS Conversion Rate
Where precision meets innovation in the realm of gaming. Gamenetics offers a curated collection of customized gaming controllers that embodies the spirit of modern gaming. Blending cutting-edge technology with ergonomic design, each controller is carefully crafted to elevate your gaming experience. Inspired by the passion and skill of gamers, their products cater to players who demand the best for their setup.
From high-performance triggers to state-of-the-art customization options, they obsess over quality and functionality. Gamenetics is the destination for controllers that reflect one’s commitment to gaming excellence. Whether you’re a professional esports athlete or a casual gamer, their expertly designed offerings suit all play styles and preferences. Transform your gaming setup with Gamenetics – where every controller is designed to unlock your full potential and enhance your gaming performance.
Gamenetics needed to overhaul their SMS marketing strategy to address a critical issue: high cart abandonment rates at checkout. They transitioned from their previous provider Postscript to TxtCart, harnessing TxtCart’s conversational AI to recover lost sales and offer personalized discounts through 2-way texts. What was once a significant revenue leak in their sales funnel has become a robust income stream, generating an average of $7.5K in monthly recovered sales from just one flow. The AI-driven approach not only recaptured potential lost customers but also dramatically increased engagement. Personalized discounts resulted in improved conversion rates and higher average order values overall (+9%).
“Implementing TxtCart has transformed our approach to abandoned carts,” said Jordan Kilgour, E-commerce Manager at Gamenetics. “We’ve seen a 20% increase in our checkout completion rate. The AI’s ability to re-engage customers with tailored discounts has not only recovered lost sales but also boosted customer loyalty. Within the first month, we observed a 10% increase in sales and boosts from existing customers who interacted with our TxtCart messages. The platform’s performance in tackling our checkout issues has exceeded our expectations.”
At TxtCart, we transformed Gamenetics’ SMS marketing into a powerful sales recovery tool. Our AI-driven conversations significantly boosted checkout completion rates and revenue while reducing cart abandonment. We focused on creating personalized, conversational texts that enhanced customer experiences. Our AI agent was programmed to offer the right discount at the right time, effectively converting hesitant buyers. By building a comprehensive knowledge base from Gamenetics’ FAQ, we also reduced their support inquiries substantially.
This multi-faceted approach not only recovered potentially lost sales but also improved customer loyalty and repeat purchases. Our success with Gamenetics showcases how our AI-driven SMS marketing solution can effectively address e-commerce challenges, particularly cart abandonment, by delivering timely, personalized incentives and support.
Increase in Sales
SMS Orders
Average Order Value
Total Conversations
Reply Rate
Brands continue to focus on marketing tools that provide a clear, demonstrable ROI and enhance their CX while reducing the sales cycle. The ability to create hyper-personalized shopping experiences, and talk directly with customers is one of many reasons over 3,000 Shopify brands choose TxtCart:
● One customer, one conversation, one phone number all under one roof
● Instantly connect in the most personalized way with your customers where they spend most of their time
● Industry leading 98% open rates, average 45% reply rates and 30% recovery rates on abandoned checkouts
● Lower customer acquisition costs through subscriber growth tools, phone collection and easy to run campaigns to drive repeat revenue
● Plethora of SMS tools ranging from Campaigns, Cart Recovery, Flows, Automations, Campaign Planner, AI-powered templates and more
● Easy integration with Shopify and simple onboarding to get you up and running and making sales faster
Need help growing your SMS revenue, recovering abandoned checkouts or scaling your subscribers from existing customers? Book a demo with us or try out our risk free 14-day free trial!
Testimonials
Co-Founder, Bombshell Curves
Owner, The Giddy Piggy
Marketer, DGP High Performance
Agency, Max Performance
VP Sales, Thank God
Founder, Aromadonna Perfumes
Founder, Discover Dawn Wear
Turn more visitors into customers with Conversational SMS powered by AI.
*Qualification criteria for guarantee required. Site must receive at least 10,000 monthly unique visits
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