Case Study

Haute Home + TxtCart

Supercharging SMS with real connections via Empathetic AI

$40,695

Added Revenue in 30 days

35.46x

SMS Attributed ROI

32%

of Checkouts Recovered

About Haute Home LA

Where luxury meets comfort in the heart of Los Angeles. A curated collection of home decor and furnishings embodies the essence of California cool, blending timeless elegance with modern flair. Inspired by the sun-soaked landscapes and laid-back sophistication of the West Coast, each piece is carefully selected to elevate your living space. From plush textiles to statement furniture, we obsess over quality craftsmanship and sustainable materials.

 

Haute Home LA is your destination for creating a personal sanctuary that reflects your unique style. Whether you’re drawn to minimalist chic or bohemian luxe, our expertly curated offerings cater to diverse tastes. Transform your home into a haven of effortless sophistication with Haute Home LA – where every detail tells a story of refined living.

The Problem

Nafis from Haute Home LA needed to enhance their existing SMS marketing strategies with a more personalized and forward-thinking approach. While maintaining their initial SMS flows, Haute Home LA made the switch from OneText to TxtCart, leveraging TxtCart’s conversational AI to recover lost sales passively and deliver improved offers and campaigns to their customers through the 2-way SMS Campaigns. What was once a source of revenue leakage at checkout has now been transformed into a profit center, generating over $40K in a little over a month. “The decision to switch to TxtCart has been transformative for our business, and couldn’t imagine if we hadn’t gone through with it!”

 

“Their AI-driven approach to SMS marketing has not only recovered lost sales but has also significantly enhanced our customer engagement. The personalized touch in our flows has led to a noticeable increase in customer loyalty and repeat purchases. The team’s responsiveness and the platform’s performance have exceeded our expectations. It’s been a game-changer for our e-commerce strategy.” – Nafis, CEO of Haute Home LA.

The Solution

Implementing a personalized messaging approach for campaigns and abandoned cart recovery flows positioned Haute Home LA to boost their bottom line while delighting their sophisticated customers. Understanding their clientele’s demographics made TxtCart the ideal solution for reaching customers where they spend most of their time.

 

After switching from OneText to TxtCart, Haute Home LA saw over $15,000 in sales across a 5 day period. Tens of thousands of dollars were generated during their trial, signaling to Nafis and the team that they had unlocked something special. They achieved the perfect blend of right offer, audience, and timing, transforming visitors into profitable conversations.

 

TxtCart’s AI-driven personalization allowed Haute Home LA to craft messages resonating with their chic, home-focused clientele. This approach not only recovered potentially lost sales but also enhanced customer engagement, leading to increased loyalty and repeat purchases in the competitive home decor market.

Key Metrics and KPIs

5.78%

Increase in sales

21

Orders Recovered

$1937

Average Order Value

181

Total Conversations

37.5%

Reply Rate

Why TxtCart?

Brands continue to focus on marketing tools that provide a clear, demonstrable ROI and enhance their CX while reducing the sales cycle. The ability to create hyper-personalized shopping experiences, and talk directly with customers is one of many reasons over 3,000 Shopify brands choose TxtCart:

● One customer, one conversation, one phone number all under one roof
● Instantly connect in the most personalized way with your customers where they spend most of their time
● Industry leading 98% open rates, average 45% reply rates and 30% recovery rates on abandoned checkouts
● Lower customer acquisition costs through subscriber growth tools, phone collection and easy to run campaigns to drive repeat revenue
● Plethora of SMS tools ranging from Campaigns, Cart Recovery, Flows, Automations, Campaign Planner, AI-powered templates and more
● Easy integration with Shopify and simple onboarding to get you up and running and making sales faster|

Need help growing your SMS revenue, recovering abandoned checkouts or scaling your subscribers from existing customers? Book a demo with us or try out our risk free 14-day free trial!

Testimonials

What Our Customers Are Saying!

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