Case Study
Turning visitors into profitable conversations with the power of Gen AI
Added Revenue in 28 Days
SMS Attributed ROI
of Checkouts Recovered
Where beauty meets luxury in the realm of aesthetics. Lush Beauty & Aesthetics offers a curated collection of skincare and cosmetic products that embodies the essence of modern elegance. Blending cutting-edge formulations with luxurious packaging, each item is carefully selected to elevate one’s beauty routine. Inspired by the artistry and science of skincare, their products cater to individuals who demand the best for their skin.
From high-performance serums to state-of-the-art beauty devices, they obsess over quality and innovation. Lush Beauty & Aesthetics is the destination for products that reflect one’s commitment to self-care. Whether you’re a skincare enthusiast or new to the world of beauty, their expertly chosen offerings suit all skin types and concerns. Transform your beauty regimen with Lush Beauty & Aesthetics – where every product is designed to unlock your inner radiance and enhance your natural beauty.
Lush Beauty & Aesthetics needed to revamp their SMS marketing strategy for a more personalized touch. They transitioned from their previous provider SMSBump Yotpo to TxtCart, leveraging TxtCart’s conversational AI to recover abandoned carts and deliver tailored offers through interactive SMS campaigns. What was once an underperforming aspect of their customer journey has become a significant revenue generator, producing an average $30K monthly sales. The AI-driven approach not only reclaimed lost sales but also substantially increased customer engagement. Personalized messaging resulted in improved customer retention and higher average order values.
“Implementing TxtCart has revolutionized our SMS marketing efforts,” said Veronica Avalos, Marketing Director at Lush Beauty & Aesthetics. “We’ve witnessed a remarkable 30% increase in our SMS marketing ROI. The AI’s ability to engage customers in meaningful dialogues has not only recovered abandoned carts but also uncovered new cross-selling opportunities. Within the first month, we observed a 35% increase in customer lifetime value for those who interacted with our TxtCart campaigns. The platform’s performance and the support from their team have surpassed our highest expectations.”
Lush Beauty & Aesthetics revolutionized their SMS marketing into a cost-effective, high-performing channel by implementing TxtCart’s AI-driven conversations. Transitioning from their previous provider, they experienced a substantial increase in ROI and revenue while simultaneously reducing overall marketing expenses. This approach not only recovered potentially lost sales but also unveiled new revenue opportunities, all while maintaining tight control over marketing costs.
The AI’s capability to engage their beauty-focused customers with personalized, timely offers significantly boosted conversion rates while minimizing unnecessary expenditure. Lush Beauty & Aesthetics’ success story exemplifies how AI-powered SMS marketing can serve as a highly efficient and results-driven channel in the competitive e-commerce beauty industry, delivering impressive outcomes without inflating marketing budgets.
Increase in Revenue
Orders Recovered
Average Order Value
Total Conversations
Reply Rate
Brands continue to focus on marketing tools that provide a clear, demonstrable ROI and enhance their CX while reducing the sales cycle. The ability to create hyper-personalized shopping experiences, and talk directly with customers is one of many reasons over 3,000 Shopify brands choose TxtCart:
● One customer, one conversation, one phone number all under one roof
● Instantly connect in the most personalized way with your customers where they spend most of their time
● Industry leading 98% open rates, average 45% reply rates and 30% recovery rates on abandoned checkouts
● Lower customer acquisition costs through subscriber growth tools, phone collection and easy to run campaigns to drive repeat revenue
● Plethora of SMS tools ranging from Campaigns, Cart Recovery, Flows, Automations, Campaign Planner, AI-powered templates and more
● Easy integration with Shopify and simple onboarding to get you up and running and making sales faster
Need help growing your SMS revenue, recovering abandoned checkouts or scaling your subscribers from existing customers? Book a demo with us or try out our risk free 14-day free trial!
Testimonials
Co-Founder, Bombshell Curves
Owner, The Giddy Piggy
Marketer, DGP High Performance
Agency, Max Performance
VP Sales, Thank God
Founder, Aromadonna Perfumes
Founder, Discover Dawn Wear
Turn more visitors into customers with Conversational SMS powered by AI.
*Qualification criteria for guarantee required. Site must receive at least 10,000 monthly unique visits
Copyright© 2019-2024, TxtCart, LLC. All Rights Reserved.