Case Study
Supercharged Abandoned Cart Recovery flows to Recover $100K+ in revenue.
Total Revenue Added
SMS Attributed ROI
of Checkouts Recovered
WOLFpak is a premium fitness brand designed for athletes who need more from their gear. Founded by Michael, a bodybuilder who struggled to find a backpack that met the demands of fitness enthusiasts, WOLFpak was created to deliver high-quality, functional backpacks for gym goers, travelers, and anyone on the move.
Made with durable, waterproof polyester, WOLFpak bags feature multiple compartments, dual cup holders, and a protective laptop sleeve, offering organization and style for every athlete.
Like many growing e-commerce brands, WOLFpak faced the persistent challenge of abandoned shopping carts. Potential customers were adding products to their cart but leaving before completing the purchase, representing a significant chunk of lost revenue. Their existing recovery methods weren’t capturing enough of these missed sales opportunities.
Engaging customers effectively via SMS also presented a hurdle. Generic, one-way messages often failed to resonate, leading to low interaction rates. WOLFpak needed a more dynamic and personal way to connect with shoppers, recover abandoned carts efficiently, and drive sales through conversational interactions.
WOLFpak leveraged TxtCart’s AI-powered, two-way SMS platform to engage customers in real conversations, moving beyond generic automated messages. This allowed for personalized interactions that addressed specific customer questions and hesitations in real-time.
Key to their success was the deployment of TxtCart’s automated abandoned cart flows. These flows used conversational AI to follow up with customers who left items behind, offering assistance and encouraging them to complete their purchase.
The impact was massive, leading to the recovery of $102,839 in revenue with 56,782 subscribers and AOV of $138.98!
Total Revenue
ROI
Checkouts recovered
Increase in sales
Subscribers
AOV
Total Conversations
Reply Rate
Brands continue to focus on marketing tools that provide a clear, demonstrable ROI and enhance their CX while reducing the sales cycle. The ability to create hyper-personalized shopping experiences and talk directly with customers is one of many reasons over 3,000 Shopify brands choose TxtCart:
One customer, one conversation, one phone number—all under one roof.
Instantly connect in the most personalized way with customers where they spend most of their time.
Industry-leading 98% open rates, 45% reply rates, and 30% recovery rates on abandosned checkouts.
Lower customer acquisition costs through subscriber growth tools, phone collection, and easy-to-run campaigns to drive repeat revenue.
A full suite of SMS tools, including Campaigns, Cart Recovery, Flows, Automations, Campaign Planner, AI-powered templates, and more.
Seamless integration with Shopify and simple onboarding to start driving sales quickly.
Need help growing SMS revenue, recovering abandoned checkouts, or scaling subscribers from existing customers? Book a demo with us or try out our risk-free 14-day free trial!
Testimonials
Co-Founder, Bombshell Curves
Owner, The Giddy Piggy
Marketer, DGP High Performance
Agency, Max Performance
VP Sales, Thank God
Founder, Aromadonna Perfumes
Founder, Discover Dawn Wear
Turn more visitors into customers with Conversational SMS powered by AI.
*Qualification criteria for guarantee required. Site must receive at least 10,000 monthly unique visits
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